So, I had a moment while sitting in my room with the t.v. on and a magazine in my hand...advertisements can be a valuable teaching tool, and one that I had forgotten about! It's also one that I have seen implemented in both a high school and collegiate setting with great success. Students are exposed to so many ads in their daily life, that they already have so much previous knowledge on this subject. I don't think that they realize that they are experts on the subject. They also aren't aware of how much their lives are saturated by advertisements, and I think it's important that they realize this. Also, the project ideas are endless!
1. ad analysis
2. Make a print ad touting a book or play
3. Make a commercial or trailer
4. Create a game with company symbols
5. Compare and contrast
6. Product creation
These are just off the top of my head! In a class where we are striving to teach in the medias that our students will be familiar with, I think that this is a fabulous idea and one that I have done as a student and will implement as a teacher. Again, not exactly original, but now that I have remembered it I doubt I'll forget it again :)
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